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I wonder what the ramifications of these findings are on first person accounts-especially those of eye witnesses to crime.


I have a 2012 MBA. I find myself taking my iPad on my shorter trips, especially since I can work from Dropbox or Evernote. I do not see this new MBA as replacing my current one. I feel I have already won my chase for "thin and light."


I clicked on this to see if they were being shipped from Colorado.


very true-did not think about this-good point


This would work if it did not interrupt G's current revenue stream- not sure how the rates would be set for the advertisers- especially smaller ones who need high target niched key words.


I am much more complex than my search history- I find that "relevance" to me can depend on things as diverse as my current mood. I too am torn because I know that increased relevance means I am giving away more and more of myself- I'm pretty sure that G has no limits in this pursuit of "relevance."


I hate this so much -- I'll search for some topic, and start getting ads all over the internet related to that topic. Case in point -- a few weeks ago I clicked on an article regarding "Computer Scientist Barbie", and clicked through the Amazon link. Guess how many Barbie advertisements I'm getting now.


Why are you getting ads ? Install adblock and/or ghostery. Fewer distractions, fewer cycles going to adware. I don't see ads in search results or gmail, and not a lot of other places either. Noticeably different on a tablet though, where it doesn't run.

At the other extreme is adnauseum, which clicks on every ad link in the background (so you don't have to).


I don't know about the above commenter, but I have a complex relationship with ads and adblock. I installed it to get around some particularly nauseating behavior of some sites long ago, and largely forgot about it and browsed blissfully unaware of how much it was helping. Then I realized that someone else's Pandora was playing ads, and mine wasn't, it just plays song after song. I felt rather bad about that. This is a well established transactional structure which we are all used to on the radio, songs interspersed with the occasional ad to generate revenue. I feel like I've been stealing from Pandora for a few months now, especially because I've been on the cusp of paying for it for a few months even without the ads.

Visual content with visual ads isn't really that different, except that some sites vastly overshoot the expected norm for the ad-inconvenience to content ratio. I think those few bad-actors are to blame for most the current online ad-climate.


Why don't you just pay for Pandora and feel good about yourself? (Interesting enough, they make more money on the ads than on a paid subscriber.)

> Visual content with visual ads isn't really that different, except that some sites vastly overshoot the expected norm for the ad-inconvenience to content ratio. I think those few bad-actors are to blame for most the current online ad-climate.

Yes, convenience is key. Print magazines often have around 50% ads, but they don't bother as much as on a screen.


Thanks for the adnaseum mention, looks like it's still in a pretty early stage but it's exactly the sort of thing I've been looking for (and contemplating coding myself).


If you have an Android tablet, AdBlock runs very well in FireFox for Android.


Firefox for Android supports browser add-ons, including Adblock Plus.


Use browser profiles (default in chrome, add multifox in firefox), and delete all cookies regularly on your default profile.


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