Can someone explain to me why such farms exist? Who benefits, other than Google?... | Hacker News

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		sspiff 1 day ago \| parent \| context \| favorite \| on: I spent $220 on Google app ads and 60% of the inst... Can someone explain to me why such farms exist? Who benefits, other than Google? The farm doesn't gain anything, the only thing it does is waste the advertisers money? What's the play for the farm operator?
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superjan 1 day ago [–]

The farm also runs the website that gets paid for ads. Google notices that the site triggers a conversion, so they will get the same ad again… It might be more involved but this is a large part of it.

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